The challenge of our food system’s climate impact is only getting more tricky: richer countries tend to eat more meat, and so as populations grow and the standard of living rises around the world, we’re going to see emissions from livestock production rise, too.

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The problem is, a lot of alternative products have been struggling lately. Unit sales of meat alternatives in the US were down by 26% between 2021 and 2023, and fewer households are buying plant-based alternative meat options, according to a report from the Good Food Institute. Consumers say that alternatives still aren’t up to par on taste and price, two key factors that determine what people decide to eat.

As is often the case when it comes to addressing climate change, we’re going to need not only some behavioral changes but also technical solutions like cattle burp pills and new fertilizer options, as well as [policies] to help nudge our food system in the right direction.

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